Improving Your Business Means Getting Involved in Community
Those of us fortunate enough to shape communities, projects, and future generations through business and the consumer market should share the lessons learned and guide others to make the transition to a more just work environment.
Since we learn best by doing, but cannot do it all, we learn second-best from folks who experienced the blunders and successes. This blog and our podcasts focus on sharing insider best practices for engaging in social impact with the growing consumer audience and workforce. Learn the importance of building a strong philanthropic strategy into your business.
How Can Your Business Adapt To Include Social Impact?
Millennials are set to make up almost 75% of the American workforce by 2025. How is your business going to adjust to this shift in consumer and workforce focus? A great place to start is to make your business accountable.
For most business owners, philanthropy is a new and potentially nerve-wracking landscape to traverse. However, when philanthropy is implemented correctly, it is an exciting time for your business and can encourage growth.
Need more ideas or assistance getting started? Read our blog, listen to our podcasts, and reach out to Useful Views.
Millennials Encourage Philanthropy
There is a reason Millennials are now being coined “the impact generation.” They are holding businesses to account for their internal practices, and this extends to philanthropy. But like most of their seemingly high expectations, they walk the walk. Millennials part with their hard-earned dollars to give to charitable causes often and expect corporations with bigger budgets to follow suit.
This is even more impressive with the Deloitte’s 2019 survey in mind. The study highlights the second biggest concern (after climate change) for Millennials is income inequality, and the third is unemployment. Despite experiencing financial instability and massive student debt, charitable giving and company engagement are high priorities for Millennials.